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Brazilian Association of Articles for Home, Decoration, Gifts and Household Utensils
OFFICIAL ASSOCIATION OF THE SECTOR
Since 2016, ABCasa has acted as the official association for Home Goods, in the segments of Decoration, Gifts and Stationery, Household Goods, Parties, Flowers and Textiles.
With a focus on excellence and innovation, we work to enable our more than 650 associates to sell more, invest less, and manage their businesses better.
In a practical and transparent way, we strengthen the entire sector by indicating trends, creating strategic connections, and promoting initiatives that generate new opportunities in a market that never stops growing.
SECTOR DATA
114,9 BILHÕES
RETAIL SALES
64.6 BILLION
NATIONAL PRODUCTION
258.8 thousand
POINTS OF SALE
2.7 MILLION
Labor employed in retail
* Sectoral Research by IEMI and ABCasa based on 2024 data
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